HP Prime Matte Air GR

Intermediate polymeric adhesive vinyl with gray removable adhesive

See outstanding image quality and great hiding power
This matte-finish, intermediate polymeric adhesive vinyl offers outstanding image quality and "pop". The gray removable adhesive is opaque for maximum coverage. This vinyl installs easily with a low-profile air release liner and provides durable print performance with over 10 years laminated display permanence.1

REACH compliant2
Offer a vinyl that complies with high health standards. HP Prime Matte Air GR is REACH compliant2—a regulation of the European Union adopted to improve the protection of human health and the environment from risks that can be posed by chemicals.

Save time with a reliable, total HP solution
Original HP printing materials, Original HP inks, and HP large format printers are designed to work together as a system to provide reliable, consistent, quality results that help save time. Prints produced with HP Latex Inks also provide a better approach with end-to-end environmental sustainability.3

Target customersApplicationsBenefits
Print service providersIndoor and outdoor advertisingOutstanding image quality on this intermediate calendared vinyl
Point-of-sale, retail displaysGray removable adhesive provides opacity to achieve consistent image quality on multiple surfaces
Window graphicsAir release liner enables fast, easy, and bubble-free installation
Exhibit and event graphicsCompatible with Original HP Latex Inks; also solvent, low-solvent, and UV-curable inks

Technical Specifications

Ink compatibilityCompatible with Original HP Latex Inks; also solvent, low-solvent, and UV-curable inks
Thickness (base vinyl)86 microns/3.4 mil per ISO 20534 Test Method
Base vinylPolymeric calendered
Liner160 g/m², double-sided PE-coated silicone paper with low-profile air release
AdhesiveGray, removable pressure-sensitive adhesive; 1 year removable
Opacity99% per TAPPI T-425 Test Method
FinishMatte, less than 30 gloss units at 60˚ reflection
Display permanence
(Outdoor unprinted)
Over 7 years4
Display permanence
(Outdoor)
Over 4 years unlaminated, over 10 years laminated with HP 871 and 831 Latex Inks4
Display permanence
(Indoor home or office)
Over 5 years unlaminated, over 10 years laminated with HP 871 and 831 Latex Inks5
Display permanence
(Commercial in-window)
Over 5 years unlaminated, over 10 years laminated with HP 871 and 831 Latex Inks6
Water resistanceWater resistant with HP 871 and 831 Latex Inks7
Minimum application temperature4 to 35˚C (40 to 95˚F) on clean, dry surfaces
Service temperature-28 to 65˚C (-18 to 149˚F)
Operating temperature15 to 35˚C (59 to 95˚F)
Operating humidity40 to 60% RH
LaminationCold lamination; recommend using HP Matte or Gloss Polymeric Overlaminates
Shelf life1 years unopened in original packaging
Storage temperature21 to 24˚C (69 to 75˚F)
Storage humidity50% RH
EnvironmentalREACH compliant2 compliant and RoHS compliant
Country of originProduct of the United States
Core size3-in core

Ordering Information

Product NumberRoll SizesUPCRegion
4WM70A54 in x 150 ft (1372 mm x 45,7 m)848412024517United States, Canada, and Latin America
4WM72A60 in x 150 ft (1524 mm x 45,7 m)848412024531United States, Canada, and Latin America

Warranty Statement

HP large format printing materials are free from defects in materials and workmanship. For warranty statement, please see HPLFMedia.com/go/mediawarranties. To obtain warranty service, please contact Brand Management Group customer support at HPLFMedia.com/hp/en/contactus.

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Footnotes

1 With HP 871 and 831 Latex Inks, over 10 years laminated display permanence for indoor home or office, commercial in-window, and outdoor displays.
2 See the HP REACH Declaration published at HP Printing Products and Consumable Supplies.
3 Based on a comparison of HP Latex Ink technology to competitors with leading market share as of December, 2013 and analysis of published MSDS/SDSs and/or internal evaluation. Performance of specific attributes may vary by competitor and ink technology/formulation.
4 Outdoor unprinted display permanence rating based on white background color change according to SAE J2527; outdoor display permanence rating according to SAE J2527; in a vertical display orientation in simulated nominal outdoor display conditions for select high and low climates, including exposure to direct sunlight and water; performance may vary as environmental conditions change. For more information, see HPLFMedia.com/hp/printpermanence.
5 Display permanence rating for interior displays/away from direct sunlight by HP Image Permanence Lab and/or by Wilhelm Imaging Research, Inc. on a range of HP media. For more information, see HPLFMedia.com/hp/printpermanence.
6 Interior in-window display ratings by HP Image Permanence Lab on a range of HP media. HP predictions based on test data under Xenon-Arc illuminant—calculation assumes 6,000 Lux/12 hr day. For more information, see HPLFMedia.com/hp/printpermanence.
7 Performance varies based on printer and print profile. Water resistance testing by HP Image Permanence Lab on a range of HP media and follows ISO 18935 method. For more information, see: HPLFMedia.com/hp/printpermanence.

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